Sonic Branding
23
Feb
Associating animated logo and audio logo
How to Use your Audio Logo to Enhance the Impact of your Logo Animation ? Logo animation, while being used more and more by companies, is still quite rare and often poorly exploited. It is useful to sign the brand’s speech on videos. The advantage of animating a visual logo is to offer an additional wealth of expression to the brand.
18
Mar
The audio logo : definitions and use case.
What is an audio logo and what is its use ? How to recognize a brand in 5 seconds, just by listening ? Thanks to the audio logo ! It is about a few characteristic notes that can be heard at the end of the advertisements of many brands such as Decathlon, Coca-Cola or even SFR. This short melody
